The camera system we decided to go with to start out was Fujifilm. The last time I bought a “serious” camera was a Nikon SLR back in 2008. Here are some of the details of the full camera system we bought.
This is the camera setup we bought:
- Fujifilm X-T2
- Fujifilm XF 35mm F2 lens
- Fujifilm XF 18-55mm lens
- Fujifilm Vertical Battery Booster
- Fujifilm NP-W126S batteries
We decided to go with the APS-C mirrorless system as it provides a much smaller package than a full frame Nikon or Canon setup while providing very good images and video capabilities to 4K.
The build quality of the Fujifilm system is absolutely stellar, with all metal bodies and lenses that put the plastic equivalents in Nikon and Canon to shame. The feel and look of the camera and lenses are sublime; this was an important aspect in the purchase as you want to feel good about touching your gear.
Another factor that pulled us to Fujifilm was the colours. Fujifilm has done an amazing job digitally recreating their famous film simulations and the images and video in these film simulations are gorgeous. This also means that less time is spent post-processing.
Some additional pieces of gear we picked up to round out our full setup:
The Shure mic is great for picking up audio as most cameras (even top end full frame DSLRs) have absolutely atrocious internal mics and amps. What I mean by this is that there is hiss you will hear when you only use the internal mic to pick up sound. This Fujifilm is no different. With the Shure hooked up, when recording sound from the Shure directly into the camera, there is less hiss. What makes the Shure wonderful is that you can, at the same time as you are recording sound into the camera, simultaneously record a “pure” version of the sound onto a micro-SD card in the microphone, allowing you to have 2 recordings of the sound. The sound recorded onto the micro-SD is by far the cleanest sound, so I’ll have to merge the sound with the video in post. It never hurts to have a backup of everything.
We have an old tripod that can still work for now until we need to purchase an additional one.
There’s also some basic lighting we need to still purchase. Maybe some extra batteries.
Oh, and some books I picked up to brush up on photography and videography:
- Langford’s Basic Photography: The Guide for Serious Photographers
- The Filmmaker’s Handbook
- The Fujifilm X-T2: 120 X-Pert Tips to Get the Most Out of Your Camera
Looking at the depreciation schedule I have on Google Sheets (I’ll write about that some other time) total purchases so far are a few hundred dollars below $5000. I had initially put forward the position that we should “seed” the business with a budget of $10,000. My wife suggested $5,000. Looks like we are on track to be just around $5,000 to start this project off.
We’ve talked about what the worst case scenario would be if this venture isn’t successful. The worst case scenario is that we spent around $5,000 on fairly high level photography and videography equipment that we would end up using for personal use instead of generating profit as a business. That’s a downside we could comfortably live with.